AGENDA

Thematic scope

The meetings and events industry as one of the most dynamic sectors of the economy. The Polish MICE market on the international stage – its development over the past 15 years, strengths, and opportunities. Investments in venues as a key element of the industry’s transformation. The impact of the MICE industry on the economy, labour market, urban and regional development, promotion, and brand building. What’s next? Prospects, new expectations, innovations, and aspirations.