AGENDA
- DAY 1 2025.04.23
- DAY 2 2025.04.24
- DAY 3 2025.04.25
Influencer marketing
25 April 2025 • 09:30-11:00 • Bingo • Session translated simultaneously PL/EN
Session partner
Thematic scope
2025 – a breakthrough year for influencer marketing. Evolution of collaboration models with creators: is influence marketing still a smart choice? Who, when, and whom to choose? Authenticity vs effectiveness. Budgets, evaluation, and compensation. Multichannel approach – if not TikTok, then what? Instagram, YouTube, LinkedIn? The impact of AI on the influencer marketing landscape. What comes after influencer marketing?
See the retransmission
Speakers
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Krzysztof Bożek
Brand Business Director, L'Oréal Polska i Kraje Bałtyckie
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Michał Czerwiński
CEO, Best Drinks Company
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Marcin Jeziorski
CEO, Lifetube, Vice-President, Mediacap
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Łukasz Kępiński
CEO, founder, Tears of Joy, expert in influencer marketing
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Łukasz Misiukanis
CEO, Generation9
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Robert Orszulak
owner, ON LEMON
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Wojciech Przybylski
CEO, Content, Campaign Influencer Manager and Influencer, Trend Tok
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Aleksandra Wierzba
Corporate Affairs Representative, Pepsico
