European Economic Congress

AGENDA


Marketing of emotions

8 May 2024 • 13:30-14:30 • Conference room 1 • Session translated simultaneously PL/EN

Session partner

Thematic scope

All customer paths lead to purchases. Not shopping but a relationship with the brand. Online, offline and e-commerce lined up. Effective communication routes. Tools and techniques of modern marketing. The post-consumer in the web of emotions – influencers and de-influencers.

 

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Speakers

Host

EEC

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