AGENDA - European Economic Congress

EEC Online

EEC Online - the event, for the first time organised remotely and 100% accessible on the Internet, will take place on the originally planned 18-20 May. The online version of the Congress will be filled with live broadcasts, presentations, interviews, webinars and online debates on the economy, which, having found itself in a completely new situation, is looking for answers to basic questions.

The franchise market in Poland

22 September 2021 • 13:30-14:45 • Multifunctional room F

Session partner

Thematic scope

More than just the restaurant and catering industry and retail – the franchise model in new services. Will it become the foundation for the development of small and medium-sized enterprises? The number of concepts versus market capacity. Advantages and disadvantages of franchising in Polish economic and regulatory reality. Brands, support, and knowledge transfer. Independence and creativity of franchisees. Business ethics in the relations between franchisors and franchisees.