The new consumer
MORE SPEAKERSWłodzimierz Schmidt
Company: IAB Polska
Position: Chairman of the Board
Company: IAB Polska
Position: Chairman of the Board
President of the board and CEO of Interactive Advertising Bureau Poland since January 2013. Also a member of the board of IAB Europe and of Związek Stowarzyszeń Rada Reklamy (Union of Associations Advertising Council). He joined IAB after leaving Effectibi – an IT company he was the president and a co-founder of (2009-2013). Before that, he worked as a sales director at Atos Origin (2010-2011), as a managing director and a member of the board at Lothar Boehm (2007-2010), and as a managing director for CEE and a member of the board at Central Com PLS.
His professional experience includes also holding senior management positions at Unicom Bols Group, AIG Amplico Life, and Kraft Foods. A graduate of Poznań University of Technology, of Poznań University of Economics and Business, and of INSEAD (finance, marketing, HR).
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